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323-524-0078

[email protected]

Firefly food trucks logo
  • Food Trucks & Trailers
    • All Projects
    • $57,000 Workhorse Food Trailer
    • “The Horseshoe” Marketing Trailer Kiosk
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  • Contact
Menu
  • Food Trucks & Trailers
    • All Projects
    • $57,000 Workhorse Food Trailer
    • “The Horseshoe” Marketing Trailer Kiosk
    • Coffee Trucks & Trailers
    • Ice Cream Trucks & Trailers
    • Taco Trucks & Trailers
    • Experiential Marketing Vehicles
    • Non-Food Mobile Businesses
  • Services
    • Custom Food Trucks & Trailers
    • Experiential Marketing Vehicles
    • Food Truck Repairs
    • Food Truck Wraps
  • Customers
    • New Mobile Businesses
    • Existing Businesses
    • Agencies & National Brands
    • Charities & Institutions
  • Financing
  • Our Warranty
  • About Us
  • Resources
    • Starting a Mobile Business
    • Existing Food Truck Owners
    • Firefly Customer Stories
  • Contact
Firefly food trucks logo

Call 323-524-0078

[email protected]

  • Food Trucks & Trailers
    • All Projects
    • $57,000 Workhorse Food Trailer
    • “The Horseshoe” Marketing Trailer Kiosk
    • Coffee Trucks & Trailers
    • Ice Cream Trucks & Trailers
    • Taco Trucks & Trailers
    • Experiential Marketing Vehicles
    • Non-Food Mobile Businesses
  • Services
    • Custom Food Trucks & Trailers
    • Experiential Marketing Vehicles
    • Food Truck Repairs
    • Food Truck Wraps
  • Customers
    • New Mobile Businesses
    • Existing Businesses
    • Agencies & National Brands
    • Charities & Institutions
  • Financing
  • Our Warranty
  • About Us
  • Resources
    • Starting a Mobile Business
    • Existing Food Truck Owners
    • Firefly Customer Stories
  • Contact
Menu
  • Food Trucks & Trailers
    • All Projects
    • $57,000 Workhorse Food Trailer
    • “The Horseshoe” Marketing Trailer Kiosk
    • Coffee Trucks & Trailers
    • Ice Cream Trucks & Trailers
    • Taco Trucks & Trailers
    • Experiential Marketing Vehicles
    • Non-Food Mobile Businesses
  • Services
    • Custom Food Trucks & Trailers
    • Experiential Marketing Vehicles
    • Food Truck Repairs
    • Food Truck Wraps
  • Customers
    • New Mobile Businesses
    • Existing Businesses
    • Agencies & National Brands
    • Charities & Institutions
  • Financing
  • Our Warranty
  • About Us
  • Resources
    • Starting a Mobile Business
    • Existing Food Truck Owners
    • Firefly Customer Stories
  • Contact

SANRIO

HELLO KITTY Cafe

At the Hello Kitty Cafe truck, Sanrio fans could get a free coffee and buy a holiday gift bag for a flat fee which contained a surprise mix of merchandise from Sanrio’s product lines. Many lucky fans received collectible merchandise valued at significantly more than what they paid during the course of this nationwide tour. 

GET A PERSONALIZED QUOTE

THE BRAND

“small gift, big smile®
 
At Sanrio, we believe that a gift is more than just a gift. Rather, a gift is a means of expressing our heartfelt feelings for others. This philosophy guides all of our activities, whether we’re designing a stationery set, a retail store, or an animated television series.
 
From Sanrio boutiques showcasing the ultimate Sanrio collection to smaller assortments in other shopping environments, we invite all our friends and guests to experience the magic of these four simple words.”

EVERY NEW BUILD INCLUDES FIREFLY'S

THE BUILD

With too much merch to transport in the truck alone, Firefly created a marketing truck capable of towing a separate merchandise trailer. A 14’ Isuzu chassis was selected for its powerful, heavy duty platform and we built the truck as lightweight as possible to maximize its towing capacity. 

To give the truck a more bubbly appearance to be in line with Sanrio brand, Firefly fabricated a custom serving window with unusual rounded corners. The top of the truck boasted a LED roof-mounted, channel letter sign. A built-in ladder on the back of the truck allowed access to fold down the channel letter sign when not in use.

The entire truck was finished in a special holiday-themed graphic wrap featuring the iconic character Kitty White.

THE RESULTS

This custom vehicle created Instagrammable moments at seasonal marketing activations across the country. 

With the success of the trucks, the Hello Kitty Cafe experiential campaign has since been expanded to include permanent locations.

Sanrio fans can be immersed in the Kitty White branded experience at the Hello Kitty Grand Cafe in Irvine, CA and at their newest location on the Las Vegas strip. Two Hello Kitty Cafe trucks “still bring smiles and treats” as a popup experience on street corners and at events across the country. 

Ready to build an experiential MARKETING Vehicle with firefly?

Firefly partners with your brand or agency to deliver an exciting, beautiful and reliable experiential marketing vehicle. From “standard” food trucks to unique custom builds, our experienced team can engineer anything for your next activation or marketing tour. We make buisness mobile.

GET A PERSONALIZED QUOTE
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Every new build comes with a Firefly Warranty

Your success is our success. We stand behind our work with an industry-leading, 2-year warranty on every new build so you can spend more time connecting with customers and less time in the shop.

LEARN MORE

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about Firefly

Firefly manufactures the world’s best custom food trucks, concession trailers, and experiential marketing vehicles.

Located in Los Angeles, California, our fabrication facility is a one-stop shop to design, build, wrap, and repair your mobile business.

Our mission is to help businesses of all sizes bring their passion to customers and communities through eye-catching, self-contained, and mobile point-of-sale equipment.

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At Firefly, every food truck or food trailer we build is the best one we’ve ever made.

  • Food Trucks & Trailers
    • All Projects
    • $57,000 Workhorse Food Trailer
    • “The Horseshoe” Marketing Trailer Kiosk
    • Coffee Trucks & Trailers
    • Ice Cream Trucks & Trailers
    • Taco Trucks & Trailers
    • Experiential Marketing Vehicles
    • Non-Food Mobile Businesses
  • Services
    • Custom Food Trucks & Trailers
    • Experiential Marketing Vehicles
    • Food Truck Repairs
    • Food Truck Wraps
  • Customers
    • New Mobile Businesses
    • Existing Businesses
    • Agencies & National Brands
    • Charities & Institutions
  • Financing
  • Our Warranty
  • About Us
  • Resources
    • Starting a Mobile Business
    • Existing Food Truck Owners
    • Firefly Customer Stories
  • Contact
  • Food Trucks & Trailers
    • All Projects
    • $57,000 Workhorse Food Trailer
    • “The Horseshoe” Marketing Trailer Kiosk
    • Coffee Trucks & Trailers
    • Ice Cream Trucks & Trailers
    • Taco Trucks & Trailers
    • Experiential Marketing Vehicles
    • Non-Food Mobile Businesses
  • Services
    • Custom Food Trucks & Trailers
    • Experiential Marketing Vehicles
    • Food Truck Repairs
    • Food Truck Wraps
  • Customers
    • New Mobile Businesses
    • Existing Businesses
    • Agencies & National Brands
    • Charities & Institutions
  • Financing
  • Our Warranty
  • About Us
  • Resources
    • Starting a Mobile Business
    • Existing Food Truck Owners
    • Firefly Customer Stories
  • Contact

Get Social

Check out our 5-star reviews on Google and Yelp.

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Firefly, LLC, Food Truck Builders, Santa Clarita, CA

Contact us

We’re looking forward to getting your custom food truck, concession trailer or experiential marketing vehicle on the road! Call now to discuss how to make your project reality.

Phone: (323) 524-0078

Address: 12059 Davenport Rd. Unit A,
Santa Clarita, CA 91390

CONTACT US